ZBRA today
$317.83-$9.61 (-2.93%)close Nov 12, 2026Trend
DailyUptrend (confirmed)
4 hourStrong Bearish
1 hourLeaning Bullish
15 minDescending Triangle
5 minConsolidating
Daily trend turns down below $336.40
Key levels
Resistance$356.76
Resistance$338.67
Support$303.40
Support$276.98
Latest news & SEC filings
DealBoston Dynamics picks Zebra as partner for Stretch Gen 2 rollout
AnalystZebra Technologies analyst starts coverage with bullish rating
AnalystJefferies starts Zebra Technologies coverage with Buy rating and $382 price target
All ZBRA news →About Zebra Technologies
Zebra Technologies makes automatic identification and data capture equipment, such as mobile computers, barcode scanners, RFID readers, thermal barcode printers, and machine vision systems. It also sells related software, supplies like labels and wristbands, and services including maintenance, technical support, and managed services. Its customers work in retail, online commerce, factories, shipping and freight, hospitals, hotels, and government. It sells worldwide through its own sales team and channel partners.
Based on the company's 10-K filed Feb 12, 2026.
Nasdaq · Industrials
ZEBRA TECHNOLOGIES CORP (ZBRA)
What Is the Price Target for ZBRA?
SEPT Low Target
$310.00
SEPT Mid Target
$430.00
SEPT High Target
$455.00
Analyst Consensus
$430.00
Is ZBRA a Buy or Sell Right Now?
Thesis
- •Revenue growing 8.3% YoY with ACCELERATING trend — accelerating momentum.
AI-Powered Trading Signals
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for ZBRA.
Start Free Trial →Is ZBRA Overvalued or Undervalued?
Valuation Verdict
FAIR
Methods Used
P/E Forward, P/B, Analyst Consensus
Fair Value
$409.75
50
Moat Score
NARROW
5/9
Piotroski Score
3.8
Altman Z-Score
What Is Smart Money Doing with ZBRA?
Insider Signal
NEUTRAL
0 buys / 2 sells (90d)
Congress Signal
BUYING
1 buys / 3 sells (90d)
Institutional
N/A
Short Squeeze Risk
MEDIUM
Signal: NEUTRAL
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| Hudson Richard Edward | officer | Sale | 695 | $229K | Nov 3, 2026 |
| Luff Loizides Melissa | officer | Sale | 46 | $13K | Aug 3, 2026 |
| Luff Loizides Melissa | officer | Sale | 500 | $127K | May 26, 2026 |
| Dhanasekaran Satish | director | Buy | 951 | $235K | May 19, 2026 |
| Modruson Frank Blaise | director | Buy | 951 | $235K | May 19, 2026 |
| MANIRE ROSS W | director | Buy | 951 | $235K | May 19, 2026 |
| Miller Kenneth Bradley | director | Buy | 951 | $235K | May 19, 2026 |
| GUSTAFSSON ANDERS | director | Buy | 951 | $235K | May 19, 2026 |
| Connors Nelda J | director | Buy | 951 | $235K | May 19, 2026 |
| Connly Linda | director | Buy | 951 | $235K | May 19, 2026 |
Track Smart Money Across 4,000+ Stocks
Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.
See All Smart Money Signals →ZBRA Growth Story
Revenue YoY
8.3%
3yr Revenue CAGR
-2.3%
EPS Growth YoY
-19.65%
FCF Growth YoY
-12.9%
Revenue Trend
ACCELERATING
Dark Pool Trades for ZBRA
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for ZBRA, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 21:00:09 | $317.83 | 1,454 | $$462K | SELL |
| 20:58:06 | $317.19 | 1,000 | $$317K | SELL |
| 20:57:11 | $316.74 | 40,000 | $$12.7M | BUY |
| 20:49:22 | $317.58 | 1,480 | $$470K | SELL |
| 20:46:34 | $317.81 | 2,000 | $$636K | MIDPOINT |
5 dark pool trades shown · $$14.6M preview volume
Real-time institutional flow, block trades, and net positioning
Options Flow for ZBRA
PREVIEWSEPT Investing provides real-time options flow tracking for ZBRA, including unusual sweep detection, block trades, and dealer positioning. Each trade shows strike, expiry, premium, implied volatility, and greek values for informed decision-making.
| Type | Strike | Expiry | DTE | Premium | Size | Trade |
|---|---|---|---|---|---|---|
| CALL | $330 | Nov 20 | 8 | $$500 | 1 | SWEEP |
| PUT | $220 | Feb 19 | 99 | $$240 | 1 | SWEEP |
| CALL | $410 | Aug 20 | 281 | $$71.1K | 29 | REGULAR |
| PUT | $410 | Aug 20 | 281 | $$298.3K | 29 | BLOCK |
| CALL | $410 | Aug 20 | 281 | $$95.7K | 39 | REGULAR |
5 options trades shown · 60% calls
Unusual activity, GEX levels, max pain, and dealer positioning
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for ZEBRA TECHNOLOGIES CORP (ZBRA) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (1 articles analyzed), and SEC filing intelligence...
AI-Powered Trading Signals.
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy. SEPT tells you when to buy, when to sell, and grades every stock so you never trade blind.
Try SEPT Free for 7 Days →ZBRA — frequently asked questions
What is ZBRA stock price today?
ZEBRA TECHNOLOGIES CORP (ZBRA) is at $317.83, down 2.93% (-$9.61) at the Nov 12, 2026 close.
Why is ZBRA stock moving today?
Latest ZBRA news — Nov 11, 2026: Boston Dynamics picks Zebra as partner for Stretch Gen 2 rollout · Nov 11, 2026: Zebra Technologies analyst starts coverage with bullish rating
Why did ZBRA stock move on Nov 3, 2026?
Zebra Technologies shares jumped 5.60% to close at $329.08 after the company released its Q3 2026 results and raised its full-year sales outlook to $6.313 billion while narrowing adjusted EPS guidance to $21.20, both above analyst estimates. The stock traded as high as $340.00 on volume of about 1.9 million shares as investors reacted positively to the earnings report and guidance hike.
What is the ZBRA price target?
The average analyst price target for ZBRA is $430.00, ranging from $310 to $455, based on 11 analysts. Latest: Jefferies initiates on Nov 11, 2026.
What do analysts rate ZBRA?
Analyst ratings for ZBRA: 1 Buy, 25 Hold, 0 Sell — consensus Hold.
Did ZBRA beat earnings?
ZBRA last reported on Nov 3, 2026: EPS $4.95 vs $4.89 expected — a beat of 1.2%.
What is ZBRA's P/E ratio?
ZBRA trades at a P/E of 25.8 vs a Industrials average of 25.4.
Does ZBRA pay a dividend?
ZBRA does not currently pay a dividend.
How much debt does ZBRA have?
ZEBRA TECHNOLOGIES CORP reported $2.6B of debt and $182M of cash (Oct 3, 2026).
What are ZBRA support and resistance levels?
Support: $303.40, $276.98, $250.32. Resistance: $338.67, $356.76, $373.89.
What are insiders doing with ZBRA?
Insider activity: NEUTRAL, 0 buys and 2 sells in the last 90 days.
What is the latest news on ZBRA?
Nov 11, 2026: Boston Dynamics picks Zebra as partner for Stretch Gen 2 rollout · Nov 11, 2026: Zebra Technologies analyst starts coverage with bullish rating · Nov 11, 2026: Jefferies starts Zebra Technologies coverage with Buy rating and $382 price target