URBN today
$84.80-$1.20 (-1.40%)close Nov 12, 2026Trend
DailyUptrend (confirmed)
4 hourBearish
1 hourSymmetric Triangle
15 minLeaning Bearish
5 minBearish
Daily trend turns down below $85.43
Key levels
Resistance$93.64
Resistance$86.49
Support$82.34
Support$77.98
Latest news & SEC filings
ProductUrban Outfitters starts seventh Singles Day vinyl collection
SEC FilingUrban Outfitters Inc filed an insider trading report (Form 4)
Productair up Debuts in U.S. Stores via Urban Outfitters
All URBN news →About Urban Outfitters
Urban Outfitters runs a group of consumer brands: Anthropologie, Free People, FP Movement, Urban Outfitters and Nuuly. Its stores, websites and apps sell clothing, accessories, home items and beauty products, mostly across North America and Europe. Nuuly provides a monthly clothing rental subscription, and the company also sells its Free People, FP Movement and Urban Outfitters apparel to other retailers around the world.
Based on the company's 10-K filed Apr 1, 2026.
Nasdaq · Consumer Cyclical
URBAN OUTFITTERS INC (URBN)
What Is the Price Target for URBN?
SEPT Low Target
$79.00
SEPT Mid Target
$90.00
SEPT High Target
$110.00
Analyst Consensus
$90.00
Is URBN a Buy or Sell Right Now?
Thesis
- •Revenue growing 11.1% YoY with ACCELERATING trend — accelerating momentum.
- •SEC filings signal active product innovation — 1 new product/expansion keywords detected in 10-K. R&D investment stable.
AI-Powered Trading Signals
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for URBN.
Start Free Trial →Is URBN Overvalued or Undervalued?
Valuation Verdict
FAIR
Methods Used
P/E Forward, P/B, PEG, Analyst Consensus
Fair Value
$93.66
56
Moat Score
NARROW
9/9
Piotroski Score
4.8
Altman Z-Score
What Is Smart Money Doing with URBN?
Insider Signal
SELLING
0 buys / 6 sells (90d)
Congress Signal
NEUTRAL
0 buys / 0 sells (90d)
Institutional
N/A
Short Squeeze Risk
HIGH
Signal: HIGH_SHORT_INTEREST
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| HAYNE RICHARD A | director officer 10% owner | Sale | 60,000 | - | Nov 2, 2026 |
| CHERKEN HARRY S JR | director | Sale | 5,000 | $435K | Oct 15, 2026 |
| Hayne Margaret | director officer 10% owner | Sale | 236 | - | Oct 7, 2026 |
| HAYNE RICHARD A | director officer 10% owner | Sale | 236 | - | Oct 7, 2026 |
| Smith Tricia D | officer | Sale | 3,500 | $266K | Sep 18, 2026 |
| Hayne Azeez | officer | Sale | 8,733 | $639K | May 22, 2026 |
| Marein-Efron Melanie | officer | Sale | 5,036 | $370K | May 22, 2026 |
| Conforti Frank | officer | Sale | 9,391 | $687K | May 22, 2026 |
| ANTOIAN EDWARD N | director | Buy | 20,000 | $475K | May 22, 2026 |
| ANTOIAN EDWARD N | director | Sale | 6,459 | $475K | May 22, 2026 |
Track Smart Money Across 4,000+ Stocks
Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.
See All Smart Money Signals →URBN Growth Story
Revenue YoY
11.1%
3yr Revenue CAGR
8.7%
EPS Growth YoY
18.78%
FCF Growth YoY
-1.6%
Revenue Trend
ACCELERATING
Dark Pool Trades for URBN
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for URBN, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 21:00:35 | $84.80 | 1,660 | $$141K | SELL |
| 21:00:14 | $84.80 | 1,080 | $$92K | SELL |
| 20:57:42 | $84.61 | 1,075 | $$91K | SELL |
| 20:30:47 | $84.78 | 1,037 | $$88K | BUY |
| 18:40:45 | $85.81 | 2,092 | $$180K | SELL |
5 dark pool trades shown · $$591K preview volume
Real-time institutional flow, block trades, and net positioning
Options Flow for URBN
PREVIEWSEPT Investing provides real-time options flow tracking for URBN, including unusual sweep detection, block trades, and dealer positioning. Each trade shows strike, expiry, premium, implied volatility, and greek values for informed decision-making.
| Type | Strike | Expiry | DTE | Premium | Size | Trade |
|---|---|---|---|---|---|---|
| CALL | $100 | Dec 18 | 36 | $$480 | 3 | SWEEP |
1 options trades shown · 100% calls
Unusual activity, GEX levels, max pain, and dealer positioning
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for URBAN OUTFITTERS INC (URBN) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (1 articles analyzed), and SEC filing intelligence...
AI-Powered Trading Signals.
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy. SEPT tells you when to buy, when to sell, and grades every stock so you never trade blind.
Try SEPT Free for 7 Days →URBN — frequently asked questions
What is URBN stock price today?
URBAN OUTFITTERS INC (URBN) is at $84.80, down 1.40% (-$1.20) at the Nov 12, 2026 close.
Why is URBN stock moving today?
Latest URBN news — Nov 11, 2026: Urban Outfitters starts seventh Singles Day vinyl collection · Nov 2, 2026: Urban Outfitters Inc filed an insider trading report (Form 4)
What is the URBN price target?
The average analyst price target for URBN is $90.00, ranging from $79 to $110, based on 9 analysts. Latest: Needham initiates on Oct 16, 2026.
What do analysts rate URBN?
Analyst ratings for URBN: 1 Buy, 10 Hold, 0 Sell — consensus Hold.
Did URBN beat earnings?
URBN last reported on Aug 26, 2026: EPS $1.72 vs $1.72 expected — in line.
What is URBN's P/E ratio?
URBN trades at a P/E of 13.6 vs a Consumer Cyclical average of 18.4.
Does URBN pay a dividend?
URBN does not currently pay a dividend.
What are URBN support and resistance levels?
Support: $82.34, $77.98, $73.62. Resistance: $86.49, $93.64.
What are insiders doing with URBN?
Insider activity: SELLING, 0 buys and 6 sells in the last 90 days.
What is the latest news on URBN?
Nov 11, 2026: Urban Outfitters starts seventh Singles Day vinyl collection · Nov 2, 2026: Urban Outfitters Inc filed an insider trading report (Form 4) · Oct 23, 2026: air up Debuts in U.S. Stores via Urban Outfitters