AnalysisNews

RUSHA today

$45.04-$0.06 (-0.13%)close Nov 12, 2026

Trend

DailyDowntrend (confirmed)

4 hourStrong Bullish

1 hourSymmetric Triangle

15 minAscending Triangle

5 minSymmetric Triangle

Daily trend turns up above $46.40

Key levels

Resistance$48.68

Resistance$47.25

Support$44.01

Support$40.98

Latest news & SEC filings

AnalystStephens & Co. keeps Overweight rating on Rush Enterprises, cuts target to $55

EarningsRush Enterprises posts third quarter 2026 financial results

SEC FilingRush Enterprises Inc \Tx\ filed a report on a major company event (Form 8-K)

EarningsRush Enterprises Posts $0.65 Per-Share Profit, Revenue of $2.113B

All RUSHA news →

About Rush Enterprises

Rush Enterprises runs a chain of truck and bus dealerships known as Rush Truck Centers. It sells new and used commercial vehicles, including heavy-duty trucks and buses, along with parts, maintenance and collision repair, leasing and rental, financing, and insurance. Its customers are mostly businesses with vehicle fleets. It operates across many U.S. states and in Ontario, Canada.

Based on the company's 10-K filed Feb 25, 2026.

Nasdaq · Consumer Cyclical

RUSH ENTERPRISES INC \TX\ (RUSHA)

$45.04-0.06 (-0.13%)
WATCHLISTGrade: BRisk: LOW
1D5D1M1Y5YMaxSign up for all timeframes
42.8043.8944.9946.0845.04Oct 12Oct 20Oct 28Nov 5
High45.58
Low44.55
Open45.13
Volume467K
Avg Vol708K
VWAP45.07
30d High47.18
30d Low41.70
30d Chg-4.54%

What Is the Price Target for RUSHA?

SEPT Low Target

$73.52

SEPT Mid Target

$86.50

SEPT High Target

$99.47

Analyst Consensus

$86.50

Current: $45.10Upside: +91.8%Confidence: 65%Method: Analyst Consensus

Is RUSHA a Buy or Sell Right Now?

62
Investability Score
WATCHLIST12-18 months

Thesis

  • •Revenue growing -4.8% YoY with SLOWING trend — consistent growth.

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Is RUSHA Overvalued or Undervalued?

Valuation Verdict

UNDERVALUED

Methods Used

P/E Forward, P/B, Analyst Consensus

Fair Value

$73.87

19

Moat Score

NONE

5/9

Piotroski Score

N/A

Altman Z-Score

What Is Smart Money Doing with RUSHA?

Insider Signal

NEUTRAL

0 buys / 1 sells (90d)

Congress Signal

NEUTRAL

0 buys / 0 sells (90d)

Institutional

ACCUMULATING

Short Squeeze Risk

HIGH

Signal: HIGH_SHORT_INTEREST

Recent Insider Activity

NameTitleTypeSharesValueDate
Akin Thomas AdirectorBuy2,113-May 19, 2026
Chess Raymond JosephdirectorBuy1,585-May 19, 2026
CARY WILLIAM HdirectorBuy1,268-May 19, 2026
Guglielmo KennondirectorBuy2,113-May 19, 2026
CLARKE TROY AdirectorBuy2,113-May 19, 2026
Mendoza ElainedirectorBuy1,268-May 19, 2026
Boerger AmydirectorBuy1,268-May 19, 2026

Track Smart Money Across 4,000+ Stocks

Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.

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RUSHA Growth Story

Revenue YoY

-4.8%

3yr Revenue CAGR

1.5%

EPS Growth YoY

-12.1%

FCF Growth YoY

147.7%

Revenue Trend

SLOWING

Dark Pool Trades for RUSHA

PREVIEW

SEPT Investing tracks real-time dark pool institutional trades for RUSHA, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.

TimePriceSizeValueSide
21:00:44$45.042,642$$119KBUY
21:00:32$45.042,418$$109KBUY
21:00:32$45.041,100$$50KBUY
21:00:32$45.044,298$$194KBUY
20:55:06$45.061,100$$50KBUY

5 dark pool trades shown · $$521K preview volume

Real-time institutional flow, block trades, and net positioning

See all dark pool activity

Full AI Research Report

SEPT's Trading AI has generated a free, downloadable PDF research report for RUSH ENTERPRISES INC \TX\ (RUSHA) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.

Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (1 articles analyzed), and SEC filing intelligence...

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RUSHA — frequently asked questions

What is RUSHA stock price today?

RUSH ENTERPRISES INC \TX\ (RUSHA) is at $45.04, down 0.13% (-$0.06) at the Nov 12, 2026 close.

Why is RUSHA stock moving today?

Latest RUSHA news — Oct 29, 2026: Stephens & Co. keeps Overweight rating on Rush Enterprises, cuts target to $55 · Oct 27, 2026: Rush Enterprises posts third quarter 2026 financial results

What is the RUSHA price target?

The average analyst price target for RUSHA is $86.50, ranging from $85 to $95, based on 4 analysts. Latest: UBS maintains on Aug 25, 2026.

What do analysts rate RUSHA?

Analyst ratings for RUSHA: 0 Buy, 3 Hold, 0 Sell — consensus Hold.

Did RUSHA beat earnings?

RUSHA last reported on Oct 27, 2026: EPS $0.65 vs $0.64 expected — a beat of 1.1%.

What is RUSHA's P/E ratio?

RUSHA trades at a P/E of 12.6 vs a Consumer Cyclical average of 17.8.

Does RUSHA pay a dividend?

Yes. RUSHA's dividend yield is 1.38%.

What are RUSHA support and resistance levels?

Support: $44.01, $40.98, $37.46. Resistance: $47.25, $48.68, $50.29.

What are insiders doing with RUSHA?

Insider activity: NEUTRAL, 0 buys and 1 sells in the last 90 days.

What is the latest news on RUSHA?

Oct 29, 2026: Stephens & Co. keeps Overweight rating on Rush Enterprises, cuts target to $55 · Oct 27, 2026: Rush Enterprises posts third quarter 2026 financial results · Oct 27, 2026: Rush Enterprises Inc \Tx\ filed a report on a major company event (Form 8-K)