PRG today
$37.73+$0.05 (+0.15%)close Nov 13, 2026Trend
DailyDowntrend (confirmed)
4 hourBearish
1 hourDescending Triangle
15 minStrong Bearish
5 minBearish
Daily trend turns up above $31.93
Key levels
Resistance$43.19
Resistance$41.02
Support$36.69
Support$33.97
Latest news & SEC filings
NewsPROG Holdings, Inc. Declares Dividend
SEC FilingPROG Holdings, Inc. filed an insider trading report (Form 4)
All PRG news →About PROG Holdings
This company operates as a fintech firm delivering alternative payment methods to shoppers. Its biggest unit, Progressive Leasing, arranges rent-to-own deals on furniture, appliances, electronics, phones, jewelry, and mattresses via retail partners throughout the U.S. A second unit, Four, allows customers to divide purchases into short, interest-free installments through a mobile app. It targets people who struggle to obtain standard credit.
Based on the company's 10-K filed Feb 18, 2026.
NYSE · Consumer Cyclical
PROG Holdings, Inc. (PRG)
What Is the Price Target for PRG?
SEPT Low Target
$45.00
SEPT Mid Target
$49.50
SEPT High Target
$64.00
Analyst Consensus
$49.50
Is PRG a Buy or Sell Right Now?
Thesis
- •Revenue growing 0.4% YoY with ACCELERATING trend — accelerating momentum.
AI-Powered Trading Signals
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for PRG.
Start Free Trial →Is PRG Overvalued or Undervalued?
Valuation Verdict
UNDERVALUED
Methods Used
P/E Forward, P/B, Analyst Consensus
Fair Value
$54.43
38
Moat Score
NONE
5/9
Piotroski Score
4.4
Altman Z-Score
What Is Smart Money Doing with PRG?
Insider Signal
NEUTRAL
0 buys / 0 sells (90d)
Congress Signal
NEUTRAL
0 buys / 0 sells (90d)
Institutional
N/A
Short Squeeze Risk
MEDIUM
Signal: NEUTRAL
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| Michaels Steven A | director officer | Sale | 4,873 | $178K | Nov 3, 2026 |
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Revenue YoY
0.4%
3yr Revenue CAGR
-2.5%
EPS Growth YoY
-20.75%
FCF Growth YoY
149.5%
Revenue Trend
ACCELERATING
Dark Pool Trades for PRG
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for PRG, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 21:00:39 | $37.67 | 6,800 | $$256K | SELL |
| 21:00:02 | $37.67 | 1,300 | $$49K | SELL |
| 20:55:26 | $37.88 | 1,300 | $$49K | SELL |
| 20:55:26 | $37.88 | 1,300 | $$49K | SELL |
| 20:45:52 | $37.91 | 1,300 | $$49K | MIDPOINT |
5 dark pool trades shown · $$453K preview volume
Real-time institutional flow, block trades, and net positioning
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for PROG Holdings, Inc. (PRG) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (3 articles analyzed), and SEC filing intelligence...
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Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy. SEPT tells you when to buy, when to sell, and grades every stock so you never trade blind.
Try SEPT Free for 7 Days →PRG — frequently asked questions
What is PRG stock price today?
PROG Holdings, Inc. (PRG) is at $37.73, up 0.15% (+$0.05) at the Nov 13, 2026 close.
Why is PRG stock moving today?
Latest PRG news — Nov 5, 2026: PROG Holdings, Inc. Declares Dividend · Nov 5, 2026: PROG Holdings, Inc. filed an insider trading report (Form 4)
What is the PRG price target?
The average analyst price target for PRG is $49.50, ranging from $45 to $64, based on 6 analysts. Latest: Stephens & Co. maintains on Oct 30, 2026.
What do analysts rate PRG?
Analyst ratings for PRG: 2 Buy, 8 Hold, 1 Sell — consensus Hold.
Did PRG beat earnings?
PRG last reported on Oct 28, 2026: EPS $1.06 vs $1.09 expected — a miss of 2.8%.
What is PRG's P/E ratio?
PRG trades at a P/E of 9.9 vs a Consumer Cyclical average of 18.4.
Does PRG pay a dividend?
Yes. PRG's dividend yield is 1.76%.
How much debt does PRG have?
PROG Holdings, Inc. reported $866M of debt and $109M of cash (Sep 30, 2026).
What are PRG support and resistance levels?
Support: $36.69, $33.97, $31.93. Resistance: $41.02, $43.19, $46.50.
What are insiders doing with PRG?
Insider activity: NEUTRAL, 0 buys and 0 sells in the last 90 days.
What is the latest news on PRG?
Nov 5, 2026: PROG Holdings, Inc. Declares Dividend · Nov 5, 2026: PROG Holdings, Inc. filed an insider trading report (Form 4)