PEP today
$143.56-$0.38 (-0.26%)close Nov 12, 2026Trend
DailyUptrend (starting)
4 hourStrong Bullish
1 hourLeaning Bearish
15 minBearish
5 minConsolidating
Daily trend turns down below $123.47
Key levels
Resistance$149.04
Resistance$145.55
Support$141.71
Support$138.00
Latest news & SEC filings
ProductPepsiCo launches Tostitos SCOOPS! Hint of Lime tortilla chips
DealPepsiCo's Fritos brand announces partnership with Taco John's
EarningsPepsiCo posts Q3 results, gets $1.75 billion loan, cuts jobs
MacroAll 11 Sectors Decline in Tuesday Trading
All PEP news →About PepsiCo
PepsiCo is a global food and beverage company that makes, markets, and sells snack foods and drinks. Its main brands include Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream. The company operates through six segments covering North America, international beverage franchises, Europe, the Middle East, Africa, Latin America, and Asia Pacific. Customers include retailers, distributors, foodservice outlets, and bottlers worldwide.
Based on the company's 10-K filed Feb 3, 2026.
Nasdaq · Consumer Defensive
PEPSICO INC (PEP)
What Is the Price Target for PEP?
SEPT Low Target
$126.00
SEPT Mid Target
$139.00
SEPT High Target
$164.00
Analyst Consensus
$139.00
Is PEP a Buy or Sell Right Now?
Thesis
- •Revenue growing 2.2% YoY with SLOWING trend — consistent growth.
AI-Powered Trading Signals
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for PEP.
Start Free Trial →Is PEP Overvalued or Undervalued?
Valuation Verdict
OVERVALUED
Methods Used
P/E Forward, P/B, Analyst Consensus
Fair Value
$127.19
49
Moat Score
NARROW
6/9
Piotroski Score
3.5
Altman Z-Score
What Is Smart Money Doing with PEP?
Insider Signal
NEUTRAL
3 buys / 1 sells (90d)
Congress Signal
BUYING
9 buys / 11 sells (90d)
Institutional
N/A
Short Squeeze Risk
LOW
Signal: NEUTRAL
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| Laguarta Ramon | director officer | Sale | 30,000 | $4.1M | Oct 21, 2026 |
| POHLAD ROBERT C | director | Buy | 84,507 | $10.8M | Oct 14, 2026 |
| POHLAD ROBERT C | director | Buy | 45,075 | $5.8M | Oct 14, 2026 |
| POHLAD ROBERT C | director | Buy | 9,989 | $1.3M | Oct 14, 2026 |
| Weisser Alberto | director | Buy | 1,592 | $200K | Oct 1, 2026 |
| VASELLA DANIEL | director | Buy | 1,592 | $200K | Oct 1, 2026 |
| Diamond Susan M | director | Buy | 1,592 | $200K | Oct 1, 2026 |
| COOK IAN M | director | Buy | 1,592 | $200K | Oct 1, 2026 |
| COOPER EDITH W | director | Buy | 1,592 | $200K | Oct 1, 2026 |
| DUBLON DINA | director | Buy | 1,592 | $200K | Oct 1, 2026 |
Track Smart Money Across 4,000+ Stocks
Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.
See All Smart Money Signals →PEP Growth Story
Revenue YoY
2.3%
3yr Revenue CAGR
2.8%
EPS Growth YoY
-13.67%
FCF Growth YoY
6.7%
Revenue Trend
SLOWING
Dark Pool Trades for PEP
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for PEP, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 18:17:16 | $143.65 | 1,000 | $$144K | BUY |
| 18:12:48 | $143.67 | 2,008 | $$288K | SELL |
| 18:05:21 | $143.70 | 1,424 | $$205K | SELL |
| 17:50:52 | $143.65 | 1,280 | $$184K | SELL |
| 17:43:24 | $143.57 | 1,000 | $$144K | SELL |
5 dark pool trades shown · $$964K preview volume
Real-time institutional flow, block trades, and net positioning
Options Flow for PEP
PREVIEWSEPT Investing provides real-time options flow tracking for PEP, including unusual sweep detection, block trades, and dealer positioning. Each trade shows strike, expiry, premium, implied volatility, and greek values for informed decision-making.
| Type | Strike | Expiry | DTE | Premium | Size | Trade |
|---|---|---|---|---|---|---|
| CALL | $135 | Jan 15 | 64 | $$1095 | 1 | SWEEP |
| CALL | $140 | Dec 18 | 36 | $$625 | 1 | SWEEP |
| CALL | $140 | Dec 18 | 36 | $$625 | 1 | SWEEP |
| CALL | $140 | Jan 15 | 64 | $$2980 | 4 | SWEEP |
| CALL | $140 | Jan 15 | 64 | $$745 | 1 | SWEEP |
5 options trades shown · 100% calls
Unusual activity, GEX levels, max pain, and dealer positioning
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for PEPSICO INC (PEP) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (4 articles analyzed), and SEC filing intelligence...
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Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy. SEPT tells you when to buy, when to sell, and grades every stock so you never trade blind.
Try SEPT Free for 7 Days →PEP — frequently asked questions
What is PEP stock price today?
PEPSICO INC (PEP) is at $143.56, down 0.26% (-$0.38) at the Nov 12, 2026 close.
Why is PEP stock moving today?
Latest PEP news — Nov 12, 2026: PepsiCo launches Tostitos SCOOPS! Hint of Lime tortilla chips · Nov 12, 2026: PepsiCo's Fritos brand announces partnership with Taco John's
What is the PEP price target?
The average analyst price target for PEP is $139.00, ranging from $126 to $164, based on 14 analysts. Latest: Barclays maintains on Oct 12, 2026.
What do analysts rate PEP?
Analyst ratings for PEP: 0 Buy, 37 Hold, 0 Sell — consensus Hold.
Did PEP beat earnings?
PEP last reported on Oct 8, 2026: EPS $2.34 vs $2.29 expected — a beat of 2.2%.
What is PEP's P/E ratio?
PEP trades at a P/E of 17.8 vs a Consumer Defensive average of 20.8.
Does PEP pay a dividend?
Yes. PEP's dividend yield is 3.89%.
How much debt does PEP have?
PEPSICO INC reported $42.7B of debt and $10.7B of cash (Sep 5, 2026).
What are PEP support and resistance levels?
Support: $141.71, $138.00, $131.85. Resistance: $145.55, $149.04, $153.24.
What are insiders doing with PEP?
Insider activity: NEUTRAL, 3 buys and 1 sells in the last 90 days.
What is the latest news on PEP?
Nov 12, 2026: PepsiCo launches Tostitos SCOOPS! Hint of Lime tortilla chips · Nov 12, 2026: PepsiCo's Fritos brand announces partnership with Taco John's · Nov 10, 2026: PepsiCo posts Q3 results, gets $1.75 billion loan, cuts jobs