AnalysisNews

MO today

$77.39+$1.05 (+1.38%)close Nov 11, 2026

Trend

DailyUptrend (starting)

4 hourBullish

1 hourBullish

15 minLeaning Bearish

5 minBullish

Daily trend turns down below $63.92

Key levels

Resistance$79.81

Resistance$77.79

Support$75.73

Support$72.40

Latest news & SEC filings

AnalystBarclays keeps Underweight on Altria Group, lifts target to $60

AnalystBarclays raises Altria price target to $60 from $58

AnalystCitigroup keeps Neutral rating on Altria Group, lifts price target to $72

All MO news →

About Altria

Altria is a tobacco company that sells cigarettes, smokeless tobacco, cigars, and oral nicotine pouches, mainly in the United States. Its brands include Marlboro, Copenhagen, Skoal, and Black & Mild, and it also owns the e-vapor brand NJOY. Its customers are adult tobacco and nicotine consumers, served through wholesale distributors and retailers.

Based on the company's 10-K filed Feb 25, 2026.

NYSE · Consumer Defensive

ALTRIA GROUP, INC. (MO)

$77.39+1.05 (+1.38%)
HOLDGrade: CRisk: MEDIUM
1D5D1M1Y5YMaxSign up for all timeframes
69.1771.3873.6075.8177.39Oct 9Oct 19Oct 27Nov 4
High77.46
Low75.46
Open75.46
Volume6.54M
Avg Vol7.12M
VWAP76.71
30d High78.03
30d Low66.95
30d Chg+15.59%

What Is the Price Target for MO?

SEPT Low Target

$60.00

SEPT Mid Target

$73.00

SEPT High Target

$77.00

Analyst Consensus

$73.00

Current: $77.20Upside: -5.4%Confidence: 85%Method: Analyst Consensus

Is MO a Buy or Sell Right Now?

39
Investability Score
HOLD12-18 months
News summary · last 30 days
Oct 29▲ UpEarningsBuyback10 articles
Altria shares rose 1.93% to close at $76.74 after the company reported third-quarter 2026 adjusted earnings of $1.52 per share, topping the $1.51 consensus, on revenue of $6.132 billion that far exceeded the $5.312 billion view. The tobacco company also raised its full-year 2026 adjusted EPS outlook to $5.66-$5.74 from $5.61-$5.72 and expanded its share buyback program, citing higher prices offsetting falling cigarette sales. Separately, Altria filed a shelf registration for future debt offerings of undisclosed size, a move with neutral sentiment and low expected impact. The bullish earnings beat and guidance raise, supported by the buyback expansion, point to a positive direction for the stock.
Critical news
Oct 29HIGHEarnings: growth/beat

Thesis

  • •Revenue growing -3.1% YoY with DECLINING trend — consistent growth.
  • •SEC filings signal active product innovation — 1 new product/expansion keywords detected in 10-K. R&D investment stable.

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Is MO Overvalued or Undervalued?

Valuation Verdict

UNDERVALUED

Methods Used

P/E Forward, Analyst Consensus

Fair Value

$83.55

37

Moat Score

NONE

6/9

Piotroski Score

4.9

Altman Z-Score

What Is Smart Money Doing with MO?

Insider Signal

NEUTRAL

1 buys / 3 sells (90d)

Congress Signal

BUYING

1 buys / 1 sells (90d)

Institutional

N/A

Short Squeeze Risk

HIGH

Signal: HIGH_SHORT_INTEREST

Recent Insider Activity

NameTitleTypeSharesValueDate
Patterson Katie FofficerSale1,268$91KOct 14, 2026
McQUADE KATHRYN B.directorBuy1,500$101KSep 9, 2026
KELLY ENNIS DEBRA JdirectorSale5,790$418KMay 26, 2026
Strahlman Ellen RdirectorSale2,000$145KMay 26, 2026
Strahlman Ellen RdirectorBuy2,571-May 14, 2026
Stoddart Richard SdirectorBuy2,571-May 14, 2026
Clarke Ian L.T.directorBuy2,571-May 14, 2026
Connelly Marjorie MarydirectorBuy2,571-May 14, 2026
KELLY ENNIS DEBRA JdirectorBuy2,571-May 14, 2026
Davis Robert MatthewsdirectorBuy2,571-May 14, 2026

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MO Growth Story

Revenue YoY

-3.1%

3yr Revenue CAGR

-2.5%

EPS Growth YoY

-37%

FCF Growth YoY

5.4%

Revenue Trend

DECLINING

Dark Pool Trades for MO

PREVIEW

SEPT Investing tracks real-time dark pool institutional trades for MO, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.

TimePriceSizeValueSide
22:25:09$77.39311,739$$24.1MBUY
21:28:26$77.3926,055$$2.0MBUY
21:21:59$77.391,500$$116KBUY
21:20:00$77.391,084$$84KBUY
21:02:13$77.391,858$$144KBUY

5 dark pool trades shown · $$26.5M preview volume

Real-time institutional flow, block trades, and net positioning

See all dark pool activity

Options Flow for MO

PREVIEW

SEPT Investing provides real-time options flow tracking for MO, including unusual sweep detection, block trades, and dealer positioning. Each trade shows strike, expiry, premium, implied volatility, and greek values for informed decision-making.

TypeStrikeExpiryDTEPremiumSizeTrade
CALL$80Nov 2716$$501SWEEP
PUT$77Dec 1130$$422525SWEEP
CALL$78Nov 132$$321SWEEP
PUT$65Jun 17218$$5253SWEEP
CALL$95Jan 21436$$9844SWEEP

5 options trades shown · 60% calls

Unusual activity, GEX levels, max pain, and dealer positioning

See full options flow

What Traders Are Saying About MO

1 posts

SEPT Investing hosts an active community of 3,500+ traders sharing real-time analysis, trade setups, and market discussion for MO. Join verified traders discussing price action, dark pool alerts, options flow, and AI-powered market intelligence.

S
SEPT InvestingVERIFIED138d ago

SEPT Brain on $MO -- Bearish MO at $73.35. Day range $73.07-$74.00. Last candle: strong bullish close (100% buying). Price testing zone top $74.16. Demand zone (61% institutional buying). Break above...

153 views

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Full AI Research Report

SEPT's Trading AI has generated a free, downloadable PDF research report for ALTRIA GROUP, INC. (MO) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.

Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (2 articles analyzed), and SEC filing intelligence...

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MO — frequently asked questions

What is MO stock price today?

ALTRIA GROUP, INC. (MO) is at $77.39, up 1.38% (+$1.05) at the Nov 11, 2026 close.

Why is MO stock moving today?

Latest MO news — Nov 2, 2026: Barclays keeps Underweight on Altria Group, lifts target to $60 · Nov 2, 2026: Barclays raises Altria price target to $60 from $58

Why did MO stock move on Oct 29, 2026?

Altria shares rose 1.93% to close at $76.74 after the company reported third-quarter 2026 adjusted earnings of $1.52 per share, topping the $1.51 consensus, on revenue of $6.132 billion that far exceeded the $5.312 billion view. The tobacco company also raised its full-year 2026 adjusted EPS outlook to $5.66-$5.74 from $5.61-$5.72 and expanded its share buyback program, citing higher prices offsetting falling cigarette sales.

What is the MO price target?

The average analyst price target for MO is $73.00, ranging from $60 to $77, based on 6 analysts. Latest: Barclays maintains on Nov 2, 2026.

What do analysts rate MO?

Analyst ratings for MO: 0 Buy, 10 Hold, 0 Sell — consensus Hold.

Did MO beat earnings?

MO last reported on Oct 29, 2026: EPS $1.52 vs $1.51 expected — a beat of 0.7%.

What is MO's P/E ratio?

MO trades at a P/E of 16.1 vs a Consumer Defensive average of 20.2.

Does MO pay a dividend?

Yes. MO's dividend yield is 7.20%.

How much debt does MO have?

ALTRIA GROUP, INC. reported $24.1B of debt and $2.7B of cash (Sep 30, 2026).

What are MO support and resistance levels?

Support: $75.73, $72.40, $70.53. Resistance: $77.79, $79.81.

What are insiders doing with MO?

Insider activity: NEUTRAL, 1 buys and 3 sells in the last 90 days.

What is the latest news on MO?

Nov 2, 2026: Barclays keeps Underweight on Altria Group, lifts target to $60 · Nov 2, 2026: Barclays raises Altria price target to $60 from $58 · Oct 30, 2026: Citigroup keeps Neutral rating on Altria Group, lifts price target to $72