HUBS today
$215.34-$0.50 (-0.23%)close Nov 13, 2026Trend
DailyDowntrend (starting)
4 hourStrong Bullish
1 hourLeaning Bearish
15 minExpanding
5 minLeaning Bearish
Daily trend turns up above $271.60
Key levels
Resistance$243.99
Resistance$229.51
Support$214.02
Support$188.25
Latest news & SEC filings
NewsBrian Halligan Takes Back Chief Executive Role at HubSpot
NewsHubSpot names co-founder Brian Halligan as chief executive, replacing Yamini Rangan
SEC FilingHubspot Inc filed a report on a major company event (Form 8-K)
NewsHalligan rejoins HubSpot, calls move a "refounding"
All HUBS news →About HubSpot
HubSpot provides a customer platform used by marketing, sales, and service teams. Its products include engagement hubs for marketing, sales, service, operations, content, and commerce, plus a Smart CRM and AI tools. The company mainly serves mid-market business-to-business companies and sells subscriptions, supported by a partner network. It operates in the United States and internationally.
Based on the company's 10-K filed Feb 11, 2026.
NYSE · Technology
HUBSPOT INC (HUBS)
What Is the Price Target for HUBS?
SEPT Low Target
$212.50
SEPT Mid Target
$250.00
SEPT High Target
$287.50
Analyst Consensus
$250.00
Is HUBS a Buy or Sell Right Now?
Thesis
- •Revenue growing 19.2% YoY with STRONG trend — consistent growth.
AI-Powered Trading Signals
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for HUBS.
Start Free Trial →Is HUBS Overvalued or Undervalued?
Valuation Verdict
UNDERVALUED
Methods Used
P/E Forward, P/B, PEG, Analyst Consensus
Fair Value
$1117.81
48
Moat Score
NARROW
6/9
Piotroski Score
5.1
Altman Z-Score
What Is Smart Money Doing with HUBS?
Insider Signal
NEUTRAL
3 buys / 2 sells (90d)
Congress Signal
BUYING
3 buys / 1 sells (90d)
Institutional
ACCUMULATING
Short Squeeze Risk
LOW
Signal: NEUTRAL
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| FISHER ERIKA ASHLEY | officer | Sale | 702 | $160K | Nov 3, 2026 |
| FISHER ERIKA ASHLEY | officer | Sale | 728 | $170K | Nov 2, 2026 |
| Halligan Brian | director | Sale | 8,500 | $2.0M | Oct 20, 2026 |
| Bueker Kathryn | officer | Sale | 781 | $170K | Oct 1, 2026 |
| Halligan Brian | director | Sale | 371 | $81K | Oct 1, 2026 |
| Rangan Yamini | director officer | Sale | 2,139 | $465K | Oct 1, 2026 |
| Shah Dharmesh | director officer | Sale | 436 | $95K | Oct 1, 2026 |
| Rangan Yamini | director officer | Sale | 2,622 | $658K | Sep 1, 2026 |
| Bueker Kathryn | officer | Sale | 1,077 | $270K | Sep 1, 2026 |
| Shah Dharmesh | director officer | Sale | 578 | $145K | Sep 1, 2026 |
Track Smart Money Across 4,000+ Stocks
Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.
See All Smart Money Signals →HUBS Growth Story
Revenue YoY
19.2%
3yr Revenue CAGR
N/A%
EPS Growth YoY
855.56%
FCF Growth YoY
26.2%
Revenue Trend
STRONG
Dark Pool Trades for HUBS
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for HUBS, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 15:03:23 | $214.97 | 1,000 | $$215K | BUY |
| 15:03:10 | $215.12 | 1,000 | $$215K | BUY |
| 14:55:29 | $214.49 | 1,100 | $$236K | MIDPOINT |
| 14:55:29 | $214.49 | 1,000 | $$214K | BUY |
| 14:52:44 | $213.60 | 1,000 | $$214K | SELL |
5 dark pool trades shown · $$1.1M preview volume
Real-time institutional flow, block trades, and net positioning
Options Flow for HUBS
PREVIEWSEPT Investing provides real-time options flow tracking for HUBS, including unusual sweep detection, block trades, and dealer positioning. Each trade shows strike, expiry, premium, implied volatility, and greek values for informed decision-making.
| Type | Strike | Expiry | DTE | Premium | Size | Trade |
|---|---|---|---|---|---|---|
| CALL | $240 | Dec 18 | 35 | $$1420 | 2 | SWEEP |
1 options trades shown · 100% calls
Unusual activity, GEX levels, max pain, and dealer positioning
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for HUBSPOT INC (HUBS) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (1 articles analyzed), and SEC filing intelligence...
AI-Powered Trading Signals.
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy. SEPT tells you when to buy, when to sell, and grades every stock so you never trade blind.
Try SEPT Free for 7 Days →HUBS — frequently asked questions
What is HUBS stock price today?
HUBSPOT INC (HUBS) is at $215.34, down 0.23% (-$0.50) at the Nov 13, 2026 close.
Why is HUBS stock moving today?
Latest HUBS news — Nov 12, 2026: Brian Halligan Takes Back Chief Executive Role at HubSpot · Nov 12, 2026: HubSpot names co-founder Brian Halligan as chief executive, replacing Yamini Rangan
What is the HUBS price target?
The average analyst price target for HUBS is $250.00, ranging from $180 to $350, based on 20 analysts. Latest: Barclays downgrade on Oct 12, 2026.
What do analysts rate HUBS?
Analyst ratings for HUBS: 0 Buy, 46 Hold, 4 Sell — consensus Hold.
Did HUBS beat earnings?
HUBS last reported on Aug 5, 2026: EPS $3.26 vs $3.02 expected — a beat of 7.9%.
What is HUBS's P/E ratio?
HUBS trades at a P/E of 277.8 vs a Technology average of 4.9.
Does HUBS pay a dividend?
HUBS does not currently pay a dividend.
What are HUBS support and resistance levels?
Support: $214.02, $188.25, $169.63. Resistance: $229.51, $243.99, $271.60.
What are insiders doing with HUBS?
Insider activity: NEUTRAL, 3 buys and 2 sells in the last 90 days.
What is the latest news on HUBS?
Nov 12, 2026: Brian Halligan Takes Back Chief Executive Role at HubSpot · Nov 12, 2026: HubSpot names co-founder Brian Halligan as chief executive, replacing Yamini Rangan · Nov 12, 2026: Hubspot Inc filed a report on a major company event (Form 8-K)