HAS today
$124.02+$2.20 (+1.81%)close Nov 11, 2026Trend
DailyUptrend (starting)
4 hourBullish
1 hourLeaning Bearish
15 minBearish
5 minBullish
Daily trend turns down below $86.35
Key levels
Resistance$126.87
Support$121.04
Support$117.14
Latest news & SEC filings
DealSixth Wall Studio, a Hasbro unit, teams with Dynamic Creatures on robots
DealHasbro grants 6KU a multi-year My Little Pony license
SEC FilingHasbro, Inc. filed an insider trading report (Form 4)
All HAS news →About Hasbro
Hasbro is a toy, game, and entertainment company that develops and sells products based on its own and licensed brands. Its offerings include toys, board games, trading cards, role-playing games, and digital games, featuring well-known properties such as a fantasy card game, a real-estate board game, a modeling compound, robot action figures, a tabletop adventure game, foam blasters, and a children's animated character. The company also licenses its intellectual property for consumer goods, digital games, and location-based entertainment. It sells to retailers, distributors, and directly to consumers worldwide.
Based on the company's 10-K filed Feb 25, 2026.
Nasdaq · Consumer Cyclical
HASBRO, INC. (HAS)
What Is the Price Target for HAS?
SEPT Low Target
$95.00
SEPT Mid Target
$110.50
SEPT High Target
$137.00
Analyst Consensus
$110.50
Is HAS a Buy or Sell Right Now?
Thesis
- •Revenue growing 13.1% YoY with ACCELERATING trend — accelerating momentum.
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Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for HAS.
Start Free Trial →Is HAS Overvalued or Undervalued?
Valuation Verdict
FAIR
Methods Used
P/E Forward, P/B, PEG, Analyst Consensus
Fair Value
$123.42
44
Moat Score
NARROW
4/9
Piotroski Score
3.6
Altman Z-Score
What Is Smart Money Doing with HAS?
Insider Signal
NEUTRAL
0 buys / 3 sells (90d)
Congress Signal
BUYING
3 buys / 4 sells (90d)
Institutional
N/A
Short Squeeze Risk
MEDIUM
Signal: NEUTRAL
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| GOETTER GINA M | officer | Sale | 7,262 | $864K | Nov 2, 2026 |
| Barbacovi Holly | officer | Sale | 5,057 | $476K | Aug 31, 2026 |
| GOETTER GINA M | officer | Sale | 8,265 | $777K | Jul 31, 2026 |
| Bowser Douglas S | director | Buy | 2,224 | - | Jun 11, 2026 |
| Mahoney Owen | director | Buy | 2,224 | - | Jun 11, 2026 |
| Vernon Carla | director | Buy | 2,224 | - | Jun 11, 2026 |
| HARRIS DARIN S | director | Buy | 2,224 | - | Jun 11, 2026 |
| Richie Laurel | director | Buy | 2,224 | - | Jun 11, 2026 |
| Stoddart Richard S | director | Buy | 2,224 | - | Jun 11, 2026 |
| Cochran Hope F | director | Buy | 2,224 | - | Jun 11, 2026 |
Track Smart Money Across 4,000+ Stocks
Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.
See All Smart Money Signals →HAS Growth Story
Revenue YoY
13.1%
3yr Revenue CAGR
-7.0%
EPS Growth YoY
-183.64%
FCF Growth YoY
9.2%
Revenue Trend
ACCELERATING
Dark Pool Trades for HAS
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for HAS, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 21:28:25 | $124.02 | 2,187 | $$271K | BUY |
| 21:00:28 | $124.02 | 1,882 | $$233K | BUY |
| 21:00:04 | $124.02 | 4,725 | $$586K | BUY |
| 21:00:04 | $124.02 | 2,143 | $$266K | BUY |
| 21:00:04 | $124.02 | 1,148 | $$142K | BUY |
5 dark pool trades shown · $$1.5M preview volume
Real-time institutional flow, block trades, and net positioning
Options Flow for HAS
PREVIEWSEPT Investing provides real-time options flow tracking for HAS, including unusual sweep detection, block trades, and dealer positioning. Each trade shows strike, expiry, premium, implied volatility, and greek values for informed decision-making.
| Type | Strike | Expiry | DTE | Premium | Size | Trade |
|---|---|---|---|---|---|---|
| CALL | $125 | Dec 18 | 37 | $$2460 | 6 | SWEEP |
| CALL | $125 | Dec 18 | 37 | $$2050 | 5 | SWEEP |
| CALL | $125 | Apr 16 | 156 | $$1070 | 1 | SWEEP |
| CALL | $135 | Apr 16 | 156 | $$660 | 1 | SWEEP |
| CALL | $135 | Apr 16 | 156 | $$30.4K | 46 | SWEEP |
5 options trades shown · 100% calls
Unusual activity, GEX levels, max pain, and dealer positioning
What Traders Are Saying About HAS
3 postsSEPT Investing hosts an active community of 3,500+ traders sharing real-time analysis, trade setups, and market discussion for HAS. Join verified traders discussing price action, dark pool alerts, options flow, and AI-powered market intelligence.
Zone Setup — $HAS (HASBRO, INC.) Price: $117.44 | Zone: $96.58 — $117.77 Conviction: HIGH | Analyst upside: +-6.5% Near resistance (98% of range) — breakout watch. Strong positive news (7+ vs 1-)
Smart Money Moves $ISRG — Brosius Mark | Sale $10K $KNX — Dove Reid | Sale $3.5M $HAS — GOETTER GINA M | Sale $777K $KNX — Flanagan Cary M | Sale $255K $UEC — Adnani Amir | Sale
Smart Money Moves $ISRG — Brosius Mark | Sale $10K $KNX — Dove Reid | Sale $3.5M $HAS — GOETTER GINA M | Sale $777K $KNX — Flanagan Cary M | Sale $255K $UEC — Adnani Amir | Sale
Join 3,500+ traders discussing HAS in real-time
Trade ideas, setups, dark pool alerts, and AI-powered analysis
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for HASBRO, INC. (HAS) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (2 articles analyzed), and SEC filing intelligence...
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Try SEPT Free for 7 Days →HAS — frequently asked questions
What is HAS stock price today?
HASBRO, INC. (HAS) is at $124.02, up 1.81% (+$2.20) at the Nov 11, 2026 close.
Why is HAS stock moving today?
Latest HAS news — Nov 10, 2026: Sixth Wall Studio, a Hasbro unit, teams with Dynamic Creatures on robots · Nov 6, 2026: Hasbro grants 6KU a multi-year My Little Pony license
Why did HAS stock move on Oct 20, 2026?
Hasbro shares surged 6.96% to close at $109.53 after the toymaker's third-quarter results topped forecasts and it raised its FY28 sales outlook with a midpoint above estimates. The company also lifted its 2026 outlook and doubled its buyback target, citing record Magic: The Gathering sales.
What is the HAS price target?
The average analyst price target for HAS is $110.50, ranging from $95 to $137, based on 12 analysts. Latest: UBS maintains on Oct 28, 2026.
What do analysts rate HAS?
Analyst ratings for HAS: 0 Buy, 20 Hold, 0 Sell — consensus Hold.
Did HAS beat earnings?
HAS last reported on Oct 20, 2026: EPS $2.90 vs $1.86 expected — a beat of 55.9%.
What is HAS's P/E ratio?
HAS trades at a P/E of 18.1 vs a Consumer Cyclical average of 18.8.
Does HAS pay a dividend?
Yes. HAS's dividend yield is 3.38%.
What are HAS support and resistance levels?
Support: $121.04, $117.14, $111.34. Resistance: $126.87.
What are insiders doing with HAS?
Insider activity: NEUTRAL, 0 buys and 3 sells in the last 90 days.
What is the latest news on HAS?
Nov 10, 2026: Sixth Wall Studio, a Hasbro unit, teams with Dynamic Creatures on robots · Nov 6, 2026: Hasbro grants 6KU a multi-year My Little Pony license · Nov 3, 2026: Hasbro, Inc. filed an insider trading report (Form 4)