COLM today
$71.64-$0.55 (-0.76%)close Nov 12, 2026Trend
DailyUptrend (confirmed)
4 hourLeaning Bearish
1 hourBearish
15 minAscending Triangle
5 minBearish
Daily trend turns down below $59.34
Key levels
Resistance$77.67
Resistance$72.63
Support$67.18
Support$64.81
Latest news & SEC filings
NewsColumbia Sportswear insider sells shares valued above $1.3 million
SEC FilingColumbia Sportswear Co filed an insider trading report (Form 4)
All COLM news →About Columbia Sportswear
Columbia Sportswear makes and sells clothing, shoes, gear, and accessories for people who spend time outside, whether hiking, skiing, fishing, or going about daily life. Its brands are Columbia, SOREL, Mountain Hardwear, and prAna. Goods reach shoppers through retailers and through the company's own stores and websites. Sales take place across the United States, Canada, Latin America, Asia, Europe, the Middle East, and Africa.
Based on the company's 10-K filed Feb 25, 2026.
Nasdaq · Other
COLUMBIA SPORTSWEAR CO (COLM)
What Is the Price Target for COLM?
SEPT Low Target
$47.00
SEPT Mid Target
$67.50
SEPT High Target
$83.00
Analyst Consensus
$67.50
Is COLM a Buy or Sell Right Now?
Thesis
- •Revenue growing 0.8% YoY with DECLINING trend — consistent growth.
AI-Powered Trading Signals
Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy for COLM.
Start Free Trial →Is COLM Overvalued or Undervalued?
Valuation Verdict
OVERVALUED
Methods Used
P/E Forward, P/B, Analyst Consensus
Fair Value
$61.05
39
Moat Score
NONE
6/9
Piotroski Score
4.6
Altman Z-Score
What Is Smart Money Doing with COLM?
Insider Signal
SELLING
0 buys / 5 sells (90d)
Congress Signal
NEUTRAL
0 buys / 0 sells (90d)
Institutional
N/A
Short Squeeze Risk
HIGH
Signal: HIGH_SHORT_INTEREST
Recent Insider Activity
| Name | Title | Type | Shares | Value | Date |
|---|---|---|---|---|---|
| Swanson Jim A | officer | Buy | 1,907 | $106K | Nov 3, 2026 |
| Swanson Jim A | officer | Buy | 2,033 | $118K | Nov 3, 2026 |
| Swanson Jim A | officer | Sale | 3,940 | $276K | Nov 3, 2026 |
| Boyle Joseph P | officer | Buy | 14,065 | $781K | Nov 2, 2026 |
| Boyle Joseph P | officer | Buy | 5,064 | $293K | Nov 2, 2026 |
| Boyle Joseph P | officer | Sale | 19,129 | $1.3M | Nov 2, 2026 |
| Kulok Lisa | officer | Buy | 6,857 | $381K | Nov 2, 2026 |
| Kulok Lisa | officer | Sale | 6,857 | $470K | Nov 2, 2026 |
| BOYLE TIMOTHY P | director officer 10% owner | Sale | 19,728 | - | Nov 2, 2026 |
| Bragdon Peter J | officer | Buy | 375 | $22K | Nov 2, 2026 |
Track Smart Money Across 4,000+ Stocks
Insider trades, congress trades, institutional flows, and short interest — updated daily with real-time alerts.
See All Smart Money Signals →COLM Growth Story
Revenue YoY
0.8%
3yr Revenue CAGR
-0.7%
EPS Growth YoY
-15.18%
FCF Growth YoY
-49.7%
Revenue Trend
DECLINING
Dark Pool Trades for COLM
PREVIEWSEPT Investing tracks real-time dark pool institutional trades for COLM, including block trade sizes, dollar values, and buy/sell side classification. Dark pool trades reveal where institutional investors are positioning before moves become visible on public exchanges.
| Time | Price | Size | Value | Side |
|---|---|---|---|---|
| 21:28:16 | $71.64 | 23,089 | $$1.7M | SELL |
| 21:00:04 | $71.64 | 2,400 | $$172K | SELL |
| 20:37:39 | $71.61 | 2,314 | $$166K | SELL |
| 19:27:47 | $71.97 | 2,870 | $$207K | MIDPOINT |
| 18:37:43 | $71.42 | 1,047 | $$75K | SELL |
5 dark pool trades shown · $$2.3M preview volume
Real-time institutional flow, block trades, and net positioning
Full AI Research Report
SEPT's Trading AI has generated a free, downloadable PDF research report for COLUMBIA SPORTSWEAR CO (COLM) covering valuation analysis, financial health assessment, growth projections, smart money tracking, earnings and key price levels. For research only, not investment advice.
Report includes: PDF download, detailed valuation models (DCF, P/E, EV/EBITDA), institutional flow analysis, congress and insider trade tracking, FinBERT news sentiment (2 articles analyzed), and SEC filing intelligence...
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Trained on trillions of real market data to read price action and give you a simple, emotionless trading strategy. SEPT tells you when to buy, when to sell, and grades every stock so you never trade blind.
Try SEPT Free for 7 Days →COLM — frequently asked questions
What is COLM stock price today?
COLUMBIA SPORTSWEAR CO (COLM) is at $71.64, down 0.76% (-$0.55) at the Nov 12, 2026 close.
Why is COLM stock moving today?
Latest COLM news — Nov 5, 2026: Columbia Sportswear insider sells shares valued above $1.3 million · Nov 4, 2026: Columbia Sportswear Co filed an insider trading report (Form 4)
What is the COLM price target?
The average analyst price target for COLM is $67.50, ranging from $47 to $83, based on 4 analysts. Latest: BTIG maintains on Oct 30, 2026.
What do analysts rate COLM?
Analyst ratings for COLM: 0 Buy, 6 Hold, 0 Sell — consensus Hold.
Did COLM beat earnings?
COLM last reported on Oct 29, 2026: EPS $1.66 vs $1.28 expected — a beat of 29.7%.
What is COLM's P/E ratio?
COLM trades at a P/E of 18.4 vs a Other average of 14.1.
Does COLM pay a dividend?
Yes. COLM's dividend yield is 2.18%.
What are COLM support and resistance levels?
Support: $67.18, $64.81, $61.77. Resistance: $72.63, $77.67, $80.37.
What are insiders doing with COLM?
Insider activity: SELLING, 0 buys and 5 sells in the last 90 days.
What is the latest news on COLM?
Nov 5, 2026: Columbia Sportswear insider sells shares valued above $1.3 million · Nov 4, 2026: Columbia Sportswear Co filed an insider trading report (Form 4)